Posts

Week17

 From taking this class I have gotten a better understanding of not just social media as a whole but also on how to use social media. Learning more about social media and all of the different tools and options available has changed my viewpoint of it. I'm not much of a social media kind of person and I would say I'm not very "tech savvy" but it has opened me up more to using social media. I did learn that there are other social media platforms than the three major ones like LinkedIn and even Blogger the one we used for the whole semester. I've heard of people blogging but I didn't know how or where they would create their blogs but I have never heard of a newsletter until we made one in the class which was interesting and great tool to learn about.  All of the different tools we covered in class has helped me get a better understanding of what is available for my use but also what I think would work best for me. Creating a small business would be best to start

Week16

 Having many social media management tools available for you is great but can make things overwhelming on what one you should do and is best for you. From looking at the article that was provided it showed a few social media management tools and what their cons and pros were. These tools help you manage your schedule with an auto scheduling tool, publishing calendar, and many other tools. The one that stood out to me was the Hootsuite social media management tool that you can try out for free for a month and you can try their other tools available for a month for free as well. They offer a free plan and if you feel like you want the professional plan instead it's only $29 per month. You can combine up to 10 social media platforms on there to better organize and follow properly through them as well as having unlimited auto-scheduling and a publishing calendar. For me I think this management tool would be worth a shot to try the free profile and see if I can work my business up to be

Week15 PartB

  One Month Rough Draft The plan I came up for the rough draft is I decided for Monday to be the day that I open a list of products that I offer to produce and people to place their orders for whatever products they want. I will leave that open until Friday at 4pm but I will also post reminders when it closes on my blog and on my Facebook and Instagram account. Then from when it closes for the orders on Friday I will gather all of the supplies needed for the products people placed an order on and that leaves me Saturday and Sunday to produce those orders and fill them. Then on Monday I will ship my orders out and the list will reopen again on Monday. But I also plan to post on social media everyday between the times of 12pm and 5pm with pictures of my products to catch any potential consumers attention to maybe want to place an order too. 

Week15 PartA

 My future strategy that I think best fits well for my type of business is using these platforms; Instagram and Facebook. My tools I would use to implement with my platforms would be a newsletter and the blogs we created for this class. I would tie these into my platforms because it would be easy access for potential consumers to connect to get to know me and my business more personally. They would be able to find out ahead of schedule when I plan on making my next batch of skin care or anything scent wise through my tools. Or they could sign up for my weekly newsletter through the platforms that take them to my blog and use it as a reminder when I already created my weekly products. From experimenting with different platforms and tools I am a simple person so, I like using Facebook, Instagram, Blogger, and how newsletters work. Even though I am simple I think my business should focus all of our attention and time on on social media marketing. I think this because my business is very s

Week14 PartB

 So, since my Facebook business page was just created I was unable to look at the analytics on it and instead looked at the professor's page she provided. I didn't realize the Facebook analytics provided so much data on your business and different varieties of charts showing where your business is at. From the data they collect they provide different categories with the day frames and whether that category went up or down and by however much with percentage. It shows on the professor's page that the Actions on Page the past month went up by 67%  and the Page Views went down about 72%. It provides a lot of valuable information to help your presence on your business page that may be a little weak in some areas to help you be stronger in those areas.  The other chart they provide show roughly how many people unfollowed your page but also how many you still have following you as well. They have this chart called "Where Your Page Follows Happened" which in the top corn

Week14 PartA

 The features I chose for my business Google analytics were; measure customer engagement with my site or app, measure data across multiple devices or platforms, and analyze my online sales. I chose the customer engagement with my site because I would like to see how long customers interact with my site and if it is interesting enough. So that way if it seems not interesting enough from their engagement activity then I can make some changes. Having multiple data being measured across my platforms helps me to have all of my business sites organized so that way I can monitor them at the same time. Then the last one I selected was analyzing my online sales because then it also helps with the organization and keeping track of my sales.

Week13 PartB

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 I think these 3 examples of ads I created would be effective because they're short, sweet, and to the point but enough to peak people's interests. My objective with the three ads I created are to get people to check my shop out and by doing that offering 25% off their first purchase with us or by showing we are all-natural that everything is plant based. I definitely think the 25% off their first purchase with us is more effective because we are a new business so offering this would offer more potential consumers. Offering consumers savings for the purchases reels them in even more to give your business a chance and for them to look more into your business as well.